Dodge Unveils Awesome Plans For Next Two Years

Dodge is also creating a new job opening titled Chief Donut Maker. This job won't be in the cafeteria but rather as a brand ambassador that embodies the spirit of Dodge.

"The Dodge brothers were scrappy go-getters," said Kuniskis. "Never content to follow the trends, they were the seekers of a better, faster, more outrageous way of doing things. And we're looking to hire someone just like them as an ambassador of Never Lift."

The job benefits include a Hellcat to drive, a $150,000 salary, a wardrobe, and a business card that carries the title "Chief Donut Maker." Imagine slapping that puppy on the bar counter after a long week. The opposite sex will be swooning.

The announcements we're most interested in are the return of Direct Connection and Dodge Power Brokers. Direct Connection is a return to factory-backed performance parts and straight-from-the-manufacturer technical information. The Challenger remains a fan-favorite in the muscle car segment. "Dodge is a pure performance brand, and the reintroduction of Direct Connection will empower members of the brotherhood looking for increased performance without violating emission requirements or the factory warranty," said Kuniskis.

"We're doubling down on our commitment to Direct Connection by pairing it with our new Dodge Power Brokers program, so when customers want to unlock the true horsepower potential of their Dodge muscle car, they can connect with a network of dealerships as their trusted resource."

Dodge Power Brokers are basically next-level dealerships. All Dodge dealerships will continue to offer the same levels of service and expertise. Still, the Power Brokers will be a network of elite dealerships equipped with staff trained to deliver a performance-focused customer service experience. A salesperson will talk you through all of the available performance options, and you can then purchase a car with these parts fitted from the factory. When installed by a Power Broker, the new owner keeps the balance of the factory vehicle warranty.

As for new models, Dodge is still keeping quiet. For 2022, the 807-horsepower Dodge Challenger SRT Super Stock, the 797-horsepower Dodge Charger SRT Redeye, and the Dodge Durango SRT 392 will be the main product offerings. When last we heard, theDurango was living on borrowed time.